Case Studies

Product Launch

Case Studies - Product Launch Planning

Prepare a U.S. biotech organization for product launch in 18 months.

Global Launch Capabilities Development

Case Studies - Global Launch Capabilities Development

Define launch planning and management process for global medical affairs team anticipating 20+ launches.

Global Commercial Roadmap For An Asset

Case Studies - Global Commercial Roadmap For an Asset

To develop a comprehensive commercial roadmap for the life of an asset, including key activities and their timing, ownership and budget constraints.

Quality Measures
Education Program

Case Studies - Quality Measures Eduaction Program

Client field force was conducting patient directed product and disease state education and was seeking a way to increase engagement with target healthcare providers.

Value Proposition & Account Executive Training

Case Studies - Value Proposition & Account Executive Training

Existing payer value proposition framework was not establishing competitive advantage and the AE presentation powerpoint was cumbersome and therefore under-utilized.

New Product Planning Process Development

Case Studies - New Product Planning Process Development

Mid-sized pharmaceutical client had an increase in portfolio size and was seeking to develop a comprehensive process for stage gate decisions and role/responsibilities alignment across global and affiliate teams.

Latest Blogs

How Pharma Can Prepare for the Patent Cliff

February 2, 2017
Extending market exclusivity and responding properly to the volume of recent patent expiries are critica...
Read more

Innovation in Pharma Sees Drop in 2016

January 20, 2017
2016 proved to be less than stellar for pharmaceutical companies for a number of reasons, not least bein...
Read more

Vermont Drug Price Transparency Bill

December 14, 2016
Vermont recently became the first state to pass a law requiring pharmaceutical manufacturers to either d...
Read more

Biking for a World Without Diabetes

December 1, 2016
Every year, our bike-enthusiast team members eagerly await the national American Diabetes Association (A...
Read more