Market Shaping

market shaping

To ensure uptake and appropriate use, many brands require market shaping to educate the market place and change behaviors.

We help our clients identify external experts to help inform strategy development and serve as speakers on behalf of the company for peer education. Our approach ensures the right prescribers are reached with the right message through channels to get their attention so that we achieve the desired action – with measurable results.

 

 

Recent Projects Include:

  • KOL identification and engagement planning

  • Advisory board development and facilitation

  • Market shaping strategy and program design

Latest Blogs

Vermont Drug Price Transparency Bill

December 14, 2016
Vermont recently became the first state to pass a law requiring pharmaceutical manufacturers to either d...
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Biking for a World Without Diabetes

December 1, 2016
Every year, our bike-enthusiast team members eagerly await the national American Diabetes Association (A...
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