New Product Planning

pharmaceutical new product planning

Our blend of clinical development experience, marketing toolbox and therapeutic expertise uniquely positions our team to support the pharmaceutical new product planning and development process. We have a long history of assisting clients in developing and implementing strategies that ensure differentiation and maintained product access for patients. Our success is driven by a deep understanding of the nuances of relevant markets and products which informs realistic, targeted and data-driven recommendations.

Herspiegel Consulting delivers strategic assessments and insightful processes in new product planning thus creating a structure for decision making. We help advance the development process with actionable insights to evaluate market potential, prioritize launch markets and develop competitive lifecycle management plans.

Recent Projects Include:

  • • Market landscape assessment and opportunity sizing

  • • Global disease strategy at corporate, BU and asset level strategy

  • • Early assets management including stage gate decision support

  • • Launch prioritization

  • • Creation of a dynamic forecast model

  • • Investor deck development

  • • Lifecycle management plan

Latest Blogs

Vermont Drug Price Transparency Bill

December 14, 2016
Vermont recently became the first state to pass a law requiring pharmaceutical manufacturers to either d...
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Biking for a World Without Diabetes

December 1, 2016
Every year, our bike-enthusiast team members eagerly await the national American Diabetes Association (A...
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